Swedish cider brand Rekorderlig are renowned for their rich, sugary ciders which remain distinctive in a now extremely crowded market. In a move that seems overdue, they’ve finally decided to expand their brand into the increasingly common low-sugar game with the launch of Rekorderlig Low Sugar Strawberry-Lime, the first and hopefully not last expression focusing…
Read MoreKnown for their “Beautifully Swedish” aesthetic and unique approach to cider, Swedish brand Rekorderlig, take a big step forward with a brand new addition to their cider line-up. The newbie, titled Hard Cider, aims to take things up a notch, with 6.5% ABV which is much higher than usual. Two flavours are being introduced as…
Read MorePure Blonde has to this point been synonymous with beer; most recently realising a surge in sales with the introduction of their low-card alternatives after seeing a double digit decline in regular beer sales. In an effort to stick to these lighter alternatives the Carlton & United Breweries brand have now expanded into the cider…
Read MoreThe trend of low-carb options where canned beer is concerned has seen quite a few successful brews, focusing on session-worthy drinks while appealing to increasingly health conscious public who can’t exactly stand the thought of cutting out their favourite beers and/or ciders completely. Irish Brand Magners have added to the market here, pushing a new…
Read More